The round of 16 and Digital Ranking in World Cup
Albuquerque, NM, EUA
The digital engagement map of the selections classified to the second round and the Fifa ranking.
MrPredictions publishes the updated digital ranking of the teams that qualified for the last 16 of FIFA World Cup Russia.
The study also presents the variation of subscriptions obtained by the 16 selections. The variation considers the number of subscriptions on social media platforms: Facebook, Twitter, Instagram and Youtube.
The Uruguayan selection had a positive variation of 20%, followed by Russia with 17.3%. The good performance of the two teams may have motivated this increase in subscriptions in the evaluated social media.
Other selections showed a positive variation between 10 and 14%: Sweden (13.3%), Portugal (12.7%), Denmark (11.8%) and Switzerland (10.5%). However, Belgium - one of the favorites to the title - had the lowest variation around 0.05%
There was only one change of positions in the digital ranking. Argentina rose one position with a 10% positive variation and ultrapassed Colombia. Argentina is at the sixth place at the moment. Colombia occupies the 7th position and had a 3.1% variation in number of subscriptions.
It is important to emphasize that selections well placed in the digital ranking has been showing a good performance, contradicting the FIFA world ranking. Japan and Russia are good examples of this. Both teams are in the 12th and 16th places in the digital ranking, while they occupy the 61st and 70th places by the latest FIFA technical ranking.
From FIFA’s top 20, Germany (1st), Poland (8th) and Peru (11th) neither advanced to the round of 16. In addition to Chile (9th), the Netherlands (17th), Wales (18th) and Italy (19th) that have not even qualified for the World Cup.
On the other hand, among the 20 selections with the best digital ranking 14 advanced to the round of 16.
Regarding the players there was no change in the positions of the digital ranking. The Brazilian player Marcelo had the highest variation with 3.8%, followed by Neymar (1.91%) and Messi (1.7%).
The following table shows a summary of digital engagement with the variation obtained by each selection, and also the Fifa ranking. Further on is the complete map with all the 16 selections and also the data about the players digital ranking.
DIGITAL ENGAGEMENT MAP Summary
July 2018
Soccer Selections - Round of 16 - FIFA World Cup 2018
| Teams | FR | DR | Combined | Variation |
|---|---|---|---|---|
 Brazil |
2º | 1º | 19.853.091 | 4.4% |
 Mexico |
15º | 2º | 19.573.825 | 5.2% |
 England |
12º | 3º | 13.353.825 | 3.6% |
 France |
7º | 4º | 13.112.159 | 4.3% |
 Argentina |
5º | 6º | 9.742.562 | 10% |
 Colombia |
16º | 7º | 9.341.888 | 3.1% |
 Spain |
10º | 8º | 7.626.501 | 7.7% |
 Portugal |
4º | 9º | 6.824.815 | 12.7% |
 Belgium |
3º | 11º | 2.633.613 | 0.05% |
 Japan |
61º | 12º | 2.589.510 | 3.8% |
 Uruguay |
14º | 14º | 2.054.786 | 20% |
 Russia |
70º | 16º | 1.113.381 | 17.38% |
 Croatia |
20º | 17º | 839.150 | 8.0% |
 Sweden |
24º | 24º | 419.219 | 13.3% |
 Denmark |
12º | 25º | 379.929 | 11.8% |
 Switzerland |
6º | 26 | 373.340 | 10.5% |
. DR - Digital ranking
.FR - Fifa ranking
.Combined - Total of subscriptions on platforms: Facebook, Twitter, Instagram and YouTube
.Variation - The difference between the number of subscriptions from 06/5th/2018 to 6/28th/2018.
DIGITAL ENGAGEMENT MAP Complete
Digital Ranking - Selections
July 2018 - Round of 16
| Teams (*) |
FR | DR | Combined (**) |
Facebook |
Twitter |
Instagram |
Youtube |
|---|---|---|---|---|---|---|---|
Brazil |
2º | 1º | 19.853.091 | 11.820.741 | 4.364.990 | 3.379.468 | 287.892 |
| Mexico |
15º | 2º | 19.573.825 | 11.285.067 | 5.907.296 | 2.340.977 | 40.485 |
England |
12º | 3º | 13.353.825 | 6.803.924 | 3.429.127 | 2.518.691 | 601.458 |
France |
7º | 4º | 13.112.159 | 5.508.244 | 3.716.249 | 3.184.795 | 702.871 |
| Argentina |
5º | 6º | 9.742.562 | 3.950.667 | 3.459.961 | 2.274.992 | 56.942 |
Colombia |
16º | 7º | 9.341.888 | 3.125.019 | 4.550.779 | 1.661.234 | 4.856 |
| Spain |
10º | 8º | 7.626.501 | 3.742.617 | 2.115.759 | 1.716.508 | 51.617 |
Portugal |
4º | 9º | 6.824.815 | 4.003.349 | 592.269 | 2.177.523 | 51.674 |
| Belgium |
3º | 11º | 2.633.613 | 1.349.797 | 801.320 | 440.963 | 41.533 |
Japan |
61º | 12º | 2.589.510 | 1.502.478 | 836.681 | 188.866 | 61.485 |
| Uruguay |
14º | 14º | 2.054.786 | 1.157.046 | 567.823 | 318.348 | 11.569 |
Russia |
70º | 16º | 1.113.381 | 160.507 | 724.484 | 215.732 | 12.658 |
| Croatia |
20º | 17º | 839.150 | 489.918 | 150.637 | 188.426 | 10.169 |
Sweden |
24º | 24º | 419.219 | 257.609 | -- | 158.065 | 3.810 |
| Denmark |
12º | 25º | 379.929 | 201.344 | 44.506 | 127.079 | -- |
Switzerland |
6º | 26 | 373.340 | 176.780 | 126.924 | 68.859 | 777 |
..DR - Digital ranking
.FR - Fifa ranking
.(**) - Total of subscriptions on platforms: Facebook, Twitter, Instagram and YouTube
ENGAGEMENT DIGITAL MAP
Digital Ranking - Soccer Players
July 2018 – Variation
.(*) - Players out the Cup
..(**) - Total of subscriptions on platforms: Facebook, Twitter, Instagram and YouTube
.(***) - Difference from 06th/5 to 06th/28/2018 (before the Cup and at the beginning of round 16)
ENGAGEMENT DIGITAL MAP
Digital Ranking - Soccer Players
July 2018 – Complete
.RD - Digital ranking
.(*) - Players out the Cup
..(**) - Total of subscriptions on platforms: Facebook, Twitter, Instagram and YouTube (6/28th/2018)